Man getting facial injection.
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Last Updated On: April 24, 2024

How Restylane Is Redefining Masculine Beauty Standards

Published on: Apr 9, 2024

Historically, men have faced stigma for prioritizing their appearance, mainly if they pursued aesthetic surgery. However, according to the American Society of Plastic Surgeons, men currently make up 13% of the total cosmetic procedures performed annually. The increasing trend of cosmetic surgery for men is a testament to the growing importance of self-confidence and self-care in society.

Restylane, a hyaluronic acid dermal filler, is participating in reshaping male beauty standards by developing products that cater specifically to men’s needs. Products like Restylane encourage men to challenge the stereotypes and embrace new ways of caring for themselves.

In this article, we will explore how Restylaneā€™s product line redefines the traditional masculine standard of beauty. 

Key Takeaways

  • Restylane is reshaping masculine beauty standards by making cosmetic procedures more common among men, highlighting a shift towards embracing grooming and aesthetic enhancements.
  • Restylane treatments sculpt the jawline and chin for a more defined look while rejuvenating cheeks and under-eye areas, providing natural-looking results that enhance masculine features.
  • Men are overcoming fears of looking overdone or unnatural by choosing Restylane for its ability to deliver subtle yet effective results, boosting confidence and self-esteem.
  • Restylane treatments offer a youthful appearance and empower men with renewed self-confidence and vitality, supporting positive changes in personal and professional aspects of life.
  • Preparation, communication with healthcare providers, post-treatment care, and realistic expectations are crucial for optimizing Restylane treatments and ensuring satisfaction with results.

Understanding Restylane and Its Transformative Impact on Male Aesthetics

Men also want to look their best, and Restylane is helping them achieve that. This filler makes male features more defined without diminishing their masculinity. This shift towards accepting fillers as part of male grooming routines significantly changes men’s beauty standards.

The Evolution of Beauty and Masculinity in Contemporary Society

Man getting injected with dermal filler.

Men’s growing openness to using fillers like Restylane signals a significant shift in attitudes toward appearance and masculinity. This cultural change marks a departure from traditional norms, with men embracing skincare treatments previously associated only with women, such as Botox. 

This evolving mindset reflects a broader recognition that prioritizing skin and appearance contributes to strength and confidence, challenging outdated notions of masculinity.

Increasing Acceptance of Cosmetic Procedures Among Men

As perceptions of male beauty evolve, more men embrace cosmetic procedures like fillers to enhance their appearance and boost self-confidence. This trend challenges traditional notions of masculinity and reshapes societal standards, with men at the forefront of redefining beauty norms.

Enhancing Facial Aesthetics with Restylane

A confident man after treatments

Restylane treatments allow men to sculpt their jawline and chin, providing a robust and defined appearance while restoring lost volume and achieving facial balance. This approach enhances natural features without appearing exaggerated. 

Additionally, Restylane addresses volume loss and dark circles in the cheeks and under-eye area, revitalizing the face for a fresher and more youthful look. Men increasingly choose Restylane to achieve smoother skin and refined facial features, boosting confidence through subtle enhancements tailored to individual goals and preferences.

Sculpting the Jawline and Chin for a More Defined Look

Having a strong jawline and chin helps men look bolder and sharper. Restylane fills out these areas, making faces appear more balanced and manly.

  • Restoring Volume and Definition to the Jawline: Restylane Lyft, an injectable filler, is pivotal in redefining the jawline contour. It tackles age-related effects like sagging skin or jowls. This treatment helps men achieve a more masculine look by restoring volume and definition to their jawline.
  • Achieving a Balanced and Proportionate Chin: A balanced and proportionate chin can make a big difference. Understanding male facial anatomy is critical here. Doctors need this knowledge not to make the chin look out of place or less masculine. The goal is always a natural, intense look that fits the person’s face and doesn’t change who they are.

Rejuvenating Cheeks and Under-Eye Area for a Youthful Appearance

Dermal fillers like Restylane have proven effective for men looking to tackle cheeks that sag and lose volume over time. These changes usually happen as a part of aging, affecting the skin and fat pads in the face. By carefully injecting Restylane into specific areas, doctors can restore plumpness to the cheeks. 

Many men find dark circles and hollows a big concern. These issues can make someone look tired or older than they are. Restylane treatments can also correct the sagging skin that causes these hollows, giving a more youthful appearance. This approach is often combined with platelet-rich plasma to keep results longer.

Addressing Concerns and Misconceptions About Male Cosmetic Procedures

There is a misconception that men opting for cosmetic procedures are overly concerned about their appearance, but this notion couldn’t be further from the truth. Like anyone else, men prioritize feeling confident and comfortable in their skin. For them, these treatments are a means of self-care and empowerment rather than solely a vanity pursuit. Selecting the right healthcare provider is critical to ensuring that Restylane treatments yield natural-looking results that align with their goals.

Overcoming the Fear of Looking Overdone or Unnatural

Men are now turning to Restylane treatments to boost their looks in a way that feels true. This filler works well to erase fine lines and wrinkles, giving a smoother face without changing how they naturally look. Procedures similar to what Restylane offers make men look more youthful and sharp without telling the world they have work done.

Importance of Seeking Treatment From Qualified Healthcare Providers

Choosing a qualified healthcare provider for Restylane treatments is not just a recommendation but a crucial step in ensuring the procedure’s safety and effectiveness. These providers train to understand patients’ needs and deliver the best results.

Choosing a qualified provider is also about taking care of yourself best, which matches traditional ideas of masculinity. The American Society of Plastic Surgeons supports this, saying that good training and professional behavior are fundamental for anyone getting plastic surgery.

The Psychological and Emotional Benefits of Restylane Treatments for Men

Men find that after Restylane treatments, they appear younger and feel revitalized from within. This emotional uplift comes from looking in the mirror and liking what they seeā€“fewer wrinkles, a firm jawline, and smoother skin contribute to this positive change. The satisfaction from such visible results supports a healthier mental state, where concerns over aging take a backseat to live life more fully.

Boosting Self-Esteem and Confidence Through Aesthetic Enhancement

There has been a notable shift in attitudes towards male grooming and self-care in recent years. Men now recognize the importance of caring for their appearance as part of overall wellness. Restylane has become popular among men seeking to maintain a youthful and refreshed appearance without surgery. This trend reflects a growing appreciation for feeling confident and comfortable in one’s skin.

  • Empowering Men to Feel Comfortable and Confident in Their Skin: Men now see caring for their faces as part of looking after themselves. Restylane makes it easy for them to maintain a youthful appearance without surgery. This shift shows that more men value feeling confident in their skin.
  • Renewed Sense of Vitality and Self-Assurance: Men find a new spark of life and sureness in themselves with Restylane treatments. This shift is significant because it matches today’s views on male beauty, which values natural looks. The choice to go for Restylane is more than just about looks; it’s also about feeling strong and self-assured from the inside out.

Practical Tips and Recommendations for Men Considering Restylane Treatments

How does Restylane work? You need to learn about the process and what to expect. Talk with your doctor about how you want to look after yourself. Choose a skilled provider with experience in male aesthetics so results look natural and fit what men often hope for a more defined jawline, youthful cheeks, and fewer signs of aging.

Preparing for Restylane Treatment

Before starting Restylane treatments, patients discuss their goals with a healthcare provider. This step is crucial. It helps ensure the results match what the patient wants. 

Healthcare providers have a significant role in determining if Restylane suits someone. They listen to what men want from their treatment and help set realistic goals. Good communication helps avoid surprises and ensures everyone knows what results to expect.

Post-Treatment Care and Realistic Expectations for Optimal Results

Adhering to post-care tips is crucial for optimizing Restylane treatments. Common side effects like swelling or redness can be relieved by avoiding heavy exercise for a day or two and applying ice packs to the treated areas. It’s also advisable to avoid sun exposure to prevent exacerbating swelling. These measures enhance the effectiveness of Restylane treatments and promote a smoother recovery process.

Feeling good about one’s appearance significantly affects overall happiness and confidence. For many men, achieving this through Restylane means not just looking better but also embodying their best version.

This boost in self-esteem supports them in both personal and professional realms, demonstrating how aesthetic enhancements can lead to profound positive changes beyond physical appearance.


Restylane is changing how we see male beauty. Men are now boosting their looks with this filler, aiming for a strong jawline and youthful skin. It’s about feeling good in your skin with natural treatments. This shift reflects a broader acceptance of cosmetic enhancements among men, showcasing a growing desire to prioritize self-care and confidence in personal appearance.

This shift shows us that beauty isn’t just for women; men also care. Restylane treatments give men confidence and a fresh look, making masculine beauty standards more inclusive. 

About: Trusted by over 2,000+ global clients since 2014, Maylips has become a leading supplier of cosmetic, skincare, and orthopedic products for medical and aesthetic professionals. Maylips offers a wide range of authentic brand-name products at competitive wholesale prices, sourced from around the world. Whether your practice needs dermal fillers, botulinum toxins, mesotherapy, PRP kits, or other solutions, Maylips can provide high-quality products and exceptional customer service. Maylips is more than just a supplier, it is your partner in achieving your medical and aesthetic goals.


  1. What is Restylane, exactly?

Restylane is a filler used to smooth wrinkles and shape facial features.

  1. How does Restylane change beauty standards for men?

It helps men look younger and more refreshed without surgery.

  1. Can anyone use Restylane?

Yes, most adults can use Restylane, but a quick chat with a doctor first is always best.

  1.  Is getting Restylane painful?

There’s some discomfort, but it’s usually minor and brief.

  1. How long do the results from Restylane last?

The effects can last up to 18 months.


American Society of Plastic Surgeons. (2020). Plastic surgery report. Retrieved from

Brandt, F. S., & Cazzaniga, A. (2008). Hyaluronic acid gel fillers in the management of facial aging. Clinical interventions in aging, 3(1), 153ā€“159.

Lem, M., Pham, J. T., Kim, J. K., & Tang, C. J. (2023). Changing Aesthetic Surgery Interest in Men: An 18-Year Analysis. Aesthetic plastic surgery, 47(5), 2136ā€“2141.